Home Staging: What Is It and Is It Worth It?

If you’ve ever flipped through your TV channels and landed on HGTV, you may have heard some home designers or flippers talking about “staging” a home before they put it on the market. If you’re curious about what exactly this “staging” is, then you’ve come to the right place.


When you’re selling a home, many real estate agents and experienced homesellers will encourage you to stage your property. You may wonder if it’s really necessary. If your home is clean and nicely renovated, why should you spend money to stage your house?


However, according to Market Watch, staged homes tend to sell faster, which means that at the end of the day, staging may save you money – or even make more money for you. By selling your property sooner, you won’t have to pay ongoing utilities and maintenance on an empty home. Plus, a staged home has more appeal to a prospective buyer than an empty home, and could even lead to a higher asking price or offer.


Staging your property effectively strikes a balance between a clean, empty space and a lived-in one. A home staged with furniture allows a potential buyer to get an idea of what the space can be used for with their own belongings. An empty home can be overwhelming, while a home cluttered with your belongings can make the buyer feel like they’re invading your space. Staging provides the best of both worlds.


Staging the Home You Live In


If you’re still living in your home while it’s on the market, you can hire a stager to come in and make suggestions about moving around furniture and removing some of the items in each room. Stagers will recommend that any personal effects, like photos of the kids or postcards from your last vacation, are removed, so that a buyer doesn’t feel awkward walking through your home where you’ve made memories. They may also suggest removing certain pieces of furniture to make a room feel bigger, or de-cluttering the space to make it seem neater and less personal to you.


Staging an Empty Home


For homes that are total blank slates, stagers will be able to help potential buyers visualize the space. Everyone loves an open floor plan, but when a living room, dining room or kitchen area is totally barren, it can be tricky to gauge just how big the space is – and whether the potential buyer’s sectional couch will fit. Staging alleviates those concerns and helps provide buyers with an idea of how the space would look once it is filled with their own furniture.


If you’re on a budget, you don’t have to do every room. Instead, you can have only have the key rooms staged – kitchens, living rooms and bathrooms. If you have an awkwardly shaped bedroom, staging it may help buyers see its potential. There’s no need to go all out, top to bottom – some simple staged furniture can make a world of difference.


At Phillips Real Estate, we have more than three decades of experience and can help you get your home for sale in front of qualified and interested buyers. Get the help of a knowledgeable, honest real estate agent working for you. Call us at 405-368-9409 today to get started.